Refresh Portland

February 26, 2009

Inside the web in Japan

presented by Hajime Kobayashi

As you know, Japan is a country surrounded by the sea. This feature makes for a lot of unique things like Sushi, Samurais, Zen and so on.

There are also many unique characteristics of the Japanese web:

• Why do Japanese people use Yahoo more than Google?
• Why do Japanese people use Mixi(SNS) more than Facebook?
• Why do Japanese people watch the web from cell phones more than laptops?

Let’s look at the actual Japanese web – how the country’s unique background appears – and discuss ways for designing interfaces and features based on people’s behavior and cultures.

• Watch presentation (Livestream)
• Download slides (PDF)

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• Hajime Kobayashi is the front-end engineer at LUNARR, Inc. in Portland, OR.