November 12, 2008
Experience Design: Changing Lives and Creating Evangelists
presented by John WeissTransformative experiences do not happen thru marketing, “purple cows” or aesthetic design. They are created by changing lives thru authentic and meaningful Experience Design.
Whether you are tasked with creating an entertainment focused experience or purely functional, learn why it’s critical to move beyond “Design” into “Experience Design”, and the important differences between the two.
John Weiss is the Founder and VP, Design at FiveEdge Media in Portland OR. He is one of the organizers of Refresh Portland.